Unique Generation has a vision to change, inspire and encourage. The channel is partly the website UniqueGeneration.com and partly the magazine Unique Generation. Unique Generation is a media portal owned entirely by David Lega AB.
Unique Generation’s driving ambition is its desire to change attitudes of how we view each other. Unique Generation works to create comprehension of each other through stories of inspiring, unique people who have succeeded against the odds.
It is out of date to discriminate against people with disabilities – or for that matter the way people look, an illness, their ethnicity, sexual orientation or social background. All of us are gifted with unique abilities and potential.
The magazine highlights the people who have succeeded against people’s expectations.